I had an interesting compliment the other day from a customer who has used a number of microfiber brands, including Enjo, Norwex, and now e-cloth®. "Do you know what I love about the new cloths I got from you?" she asked. I was ready to hear about their ability to clean, their durability, the texture, the price.... After suggesting these, she agreed: "Oh, yes, they clean really well, and the price is now actually affordable, but do you know what I really love? The TAGS! Each e-cloth® tag says which cloth it is! I love that! I used to take a marker and write on the tag of the other cloths, because I would get them mixed up. Now I don't have to do that. It's nice!"
A famous woman once said that "Love is in the details." I guess she was right!!!